Last week, Jeffrey Katzenberg published an essay on AI and Hollywood. He was writing about animators and storytellers, not engineers. But one line in it, which he credits to George Lucas, has stayed with me all week: "It's not the how, it's the why."

What Walt never talked about

Katzenberg tells a story from his Disney years. When the animation studio was at a turning point, they went back to Walt's own recordings, notes, and storyboards. What they heard was character, emotion, and whether the audience believed. What they did not hear was a word about pencils or paint.

The tools changed after that, more than once. Hand-painted cels gave way to computers, and then to films made on computers from start to finish. The point stayed exactly where Walt left it.